Gaya APA

Keegan, W, J. (1992). Marketing and promotion series: global marketing management=pemasaran global (Cet.1). Jakarta: Elex Media Komputino.

Gaya MLA

Keegan, Warren, J.. "Marketing and promotion series: global marketing management=pemasaran global". Cet.1 Jakarta: Elex Media Komputino, 1992. Text.