Geodemographics, GIS and neighbourhood targeting

Text

Geodemographics, GIS and neighbourhood targeting

Gerhard Beutler - Nama Orang; Richard Harris; Peter Sleight; Richard Webber - Nama Orang;

This book provides an introduction to the methods, theoriess and classification techniques that form the foundation of neighboyrhood analysis and commercial geodemographic products. It examines best practice when using geodemodemographic metods, software and systems, to balance academic theories with the realities of the business world. Theory is presented in a user-friendly style and is supported by relevant contributed case studies and short vigneties. Applied how to sections will appeal to those who work in businness and service planning.

Ketersediaan

B043001433 304.603 RIC g Tersedia

Informasi Detail

Judul Seri: -
No. Panggil: 304.603 RIC g
Penerbit: England : John Wiley & Sons., 2005
Deskripsi Fisik: xiv, 293 hlm. illus.
Bahasa: English
ISBN/ISSN: -
Klasifikasi: 304.603
Tipe Isi: -
Tipe Media: -
Tipe Pembawa: -
Edisi: -
Subjek: Demografi
Info Detail Spesifik: -
Pernyataan Tanggungjawab: Richard Harris; Peter Sleight; Richard Webber

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