Management policy and strategy: text, Reading and cases

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Management policy and strategy: text, Reading and cases

John B. Miner - Nama Orang; George A. Steiner - Nama Orang;

Most schools of business in the United States, as well as those in other countries of the world, have a castone course in their curriculum that is concerned with "business policy." This book is designed for such a course. The nature of the business policy course, the changes taking place in the concept of such cources, and the objectives of the policy course, as well as the structure of the book are discussed in this introductory chapter.

Ketersediaan

Perpustakaan BIG (600) R 658.4 GEO m

B046000560

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Informasi Detail

Judul Seri: -
No. Panggil: R 658.4 GEO m
Penerbit: New York : MacMillan Press., 1977
Deskripsi Fisik: 1014 hlm. illus.
Bahasa: English
ISBN/ISSN: 0-02-416750-9
Klasifikasi: 658.4
Tipe Isi: text
Tipe Media: -
Tipe Pembawa: -
Edisi: -
Subjek: Manajemen
Info Detail Spesifik: -
Pernyataan Tanggungjawab: George A. Steiner, John B. Miner

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MANAGEMENT POLICY AND STRATEGY TEXT READINGS AND CASES

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